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PureGym has agreed to buy Swiss low-cost gym operator NonStop Gym for £235 million ($315 million). The acquisition would add 47 gyms and more than 100,000 members, and PureGym expects its Swiss network to exceed 100 locations by the end of 2026. The deal is expected to close Nov. 2, with the year of that date and the exact rebranding schedule not specified in the report.
PureGym has agreed to acquire Swiss budget fitness chain NonStop Gym for £235 million ($315 million), a deal that would add 47 gyms and more than 100,000 members to the U.K.-based operator’s business. PureGym says the combination is expected to make it Switzerland’s largest low-cost fitness operator, with more than 100 locations projected by the end of 2026.
The transaction would unite NonStop Gym’s 47 clubs with PureGym’s existing 49 Swiss gyms. NonStop has a strong presence in French-speaking Switzerland, while PureGym’s current network is concentrated in German-speaking areas. The combined business would give PureGym a broader presence across the country, according to the company’s account of the deal.
PureGym expects the acquisition to close on Nov. 2. The source report does not specify the year for that date. After closing, PureGym plans to eventually rebrand NonStop locations under its own name, but it has not provided a timetable for that work. The 100-plus location figure is a projection for the end of 2026, not a current count.
PureGym Chief Executive Alex Wood said the company had “long admired” NonStop Gym and its team, describing the business as having “market-leading performance and member satisfaction.” Wood said the purchase made sense strategically and financially and for members. Those characterizations are his assessment; the report does not provide independent measures of member satisfaction or the expected financial return from the acquisition.
PureGym’s Swiss Network Gets Wider
The deal would give PureGym a larger footprint in Switzerland by combining two networks with different regional concentrations. NonStop’s clubs in French-speaking areas would complement PureGym’s German-speaking presence, potentially making the operator more accessible to customers across the country. The expected total of more than 100 locations by the end of 2026 would mark a substantial expansion from its current 49 Swiss gyms.
For members, the immediate confirmed change is ownership, subject to completion; the longer-term branding and operating arrangements have not been detailed. PureGym says the combination could create opportunities for additional club openings, but it has not announced specific sites or opening dates. The deal’s eventual effect on membership options, pricing or services is not stated in the source report.
The acquisition also signals that PureGym is continuing to use purchases alongside new club openings to grow internationally. That strategy can add established locations and members more quickly than building a network one club at a time, though the source material does not disclose the transaction’s financing, integration costs or expected savings.
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A Wider International Expansion Plan
PureGym’s Swiss purchase follows a period of expansion through both acquisitions and organic growth. In late 2024, the company acquired U.S. operator Blink Fitness for $121 million, adding more than 50 locations in New York and New Jersey, according to the source report. PureGym has since completed the rebranding and integration of those clubs.
The report says PureGym’s adjusted EBITDA in the U.S. rose 35% to £8.8 million in the first half of 2026, following that integration. Across the global business, the company reported first-half 2026 revenue of £393 million, up 6% year over year, and adjusted EBITDA of £123.6 million, up 23%. It had 728 gyms and about 2.4 million members at the end of June, the report said.
PureGym has also planned roughly 60 new locations in 2026 and previously outlined an ambition to more than double its total gym network over the medium term. The Swiss acquisition would add to that expansion, but the source report does not specify how the new purchase affects the timing or scale of the wider target.
““We have long admired NSG and their team, who have built an excellent business, with market-leading performance and member satisfaction.””
— Alex Wood, PureGym chief executive
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Closing Date and Integration Details
The transaction remains subject to completion. Although the report gives an expected closing date of Nov. 2, it does not identify the year, list any remaining conditions or say whether regulatory approvals are required. The date should not be read as confirmation that the sale has closed.
Other details are also not provided, including how the £235 million purchase will be financed, whether the NonStop brand will remain during an interim period, and when rebranding will begin or finish. PureGym has not identified planned changes to membership terms, staffing or club operations, and no specific additional Swiss locations are named.
The forecast of more than 100 Swiss gyms by the end of 2026 is the company’s expected outcome. The source report does not give a club-by-club plan or explain how many of the projected locations would come from the acquisition versus later openings.
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Completion and Rebranding Milestones
The next reported milestone is the expected Nov. 2 closing. PureGym and NonStop Gym would then need to complete the ownership transfer before the proposed rebranding can proceed. The source report does not provide further transaction milestones or a more detailed integration schedule.
Readers can look for confirmation of whether the deal closes as planned, followed by updates on the timing of name changes and any club expansion announcements. PureGym’s stated target is a Swiss network of more than 100 locations by the end of 2026; whether it reaches that figure will depend on the completed acquisition and any further openings.
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Key Questions
How much is PureGym paying for NonStop Gym?
PureGym agreed to pay £235 million, reported as $315 million, for the Swiss low-cost gym chain.
How many gyms and members would the deal add?
The acquisition would add 47 gyms and more than 100,000 members to PureGym’s Swiss business, according to the report.
When is the acquisition expected to close?
The report says the deal is expected to close on Nov. 2, but it does not specify the year or confirm that the transaction has closed.
Will NonStop Gym locations change their name?
PureGym plans to eventually rebrand NonStop Gym locations under its own name. It has not provided a schedule for the changes.
How large could PureGym’s Swiss network become?
PureGym expects to have more than 100 locations in Switzerland by the end of 2026. That is a projection, not a confirmed current total.
Source: rss
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