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The FDA issued a safety communication on October 30, 2026, advising consumers not to buy or serve Once Upon a Farm Tractor Wheels Organic Toddler Soft-Baked Bars. The agency says it received reports of toddlers experiencing complete airway obstruction after eating the bars; a recall status and the total number of incidents were not specified in the advisory.
The U.S. Food and Drug Administration on October 30 advised consumers not to buy or serve Once Upon a Farm Tractor Wheels Organic Toddler Soft-Baked Bars, citing reports that toddlers suffered complete airway obstruction after eating them. The agency said some incidents required emergency response and hospital observation, and urged retailers not to sell the product.
The FDA said it had received several reports involving children ages 1.5 to 2.5 who became unable to breathe after consuming the bars. According to the agency, the product reportedly forms a dry, sticky mass when chewed. The advisory says standard choking interventions, including back blows and the Heimlich maneuver, may fail to dislodge it. These details describe reports received by the FDA; the advisory does not provide case records or independently establish the circumstances of each incident.
The agency’s immediate recommendation is direct: do not buy or serve the bars, and throw away any product consumers already have. Retailers are advised not to sell it. The FDA said the bars are sold nationwide online and in stores, including Costco, Target and Walmart, and may also be available through Amazon and other third-party sellers.
For an active choking emergency, the FDA says to call 911 if other first-aid measures to dislodge the obstruction have failed. People who have symptoms after consuming the product should contact a health care provider to report them and receive care. The FDA also directs consumers to its Industry and Consumer Assistance channel to report a complaint or adverse event, including illness or a serious allergic reaction.
Why the Choking Reports Matter
The advisory concerns a product marketed for toddlers, a group for whom choking can become an emergency quickly. The FDA’s account is especially concerning because it says the chewed bars may form a mass that can be difficult to dislodge using common interventions. The agency reports that some events led to emergency response and hospital observation, although it does not say how many children experienced each outcome.
The warning also reaches beyond families who may already have purchased the bars. Because the product is sold through national retailers and online channels, the FDA is asking both consumers and sellers to act: consumers should discard it, while retailers should stop offering it. The agency’s advice is not limited to a particular store or purchase location.
For caregivers, the practical message is to check the product name carefully and not serve the bars while the FDA’s advisory is in effect. The notice does not provide a lot code or specific package version to distinguish, so consumers should not assume that a bar is outside the warning based on its retailer or packaging variation unless the FDA or company later provides that information.
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Product Sales and FDA Guidance
The FDA identifies the item as organic toddler soft-baked bars sold under the Once Upon a Farm Tractor Wheels name. Its October 30, 2026, communication is a safety advisory focused on a potential choking hazard. The source material does not state that the agency announced a formal recall, nor does it name a recall date, affected lot numbers, or a request for consumers to seek a refund.
The agency says the product is sold nationwide online and in stores, listing Costco, Target and Walmart as examples. It adds that the bars may be sold elsewhere, including through Amazon and other third-party vendors. The list is not presented as exhaustive, so consumers who bought the product from another seller should follow the same instruction not to serve it.
The FDA says it will update the advisory as more information becomes available. Its notice directs people with symptoms to a health care provider and provides a route for reporting complaints and adverse events. No statement from the company is included in the source material for this report.
Incident Counts and Recall Status
The advisory does not specify the number of children affected beyond saying the FDA received several reports. It does not identify where or when the reported incidents occurred, describe the children’s medical outcomes in detail, or say whether the agency has established a causal link through an investigation. The reports are the basis for the warning, but the source does not include individual case details.
It is also unclear whether the manufacturer or sellers have initiated a formal recall. The FDA notice tells consumers to discard the bars and retailers not to sell them, but it does not identify affected lot codes, best-by dates, package sizes or a refund process. It does not include a response from Once Upon a Farm. Consumers should rely on further FDA or company updates for any more specific instructions.
Watch for FDA Advisory Updates
The FDA says it will update its safety communication as information becomes available. Consumers can check the agency’s notice for changes to the warning, such as product identifiers, additional sales information or further instructions. The agency has not provided a timetable for an update.
In the meantime, consumers should discard the bars and not serve them, and retailers should follow the FDA’s direction not to sell them. Anyone who believes a child has symptoms after eating the product should contact a health care provider. In a choking emergency, call 911 if other first-aid measures have not cleared the obstruction. Consumers can also report complaints or adverse events through the FDA’s Industry and Consumer Assistance channel.
Key Questions
Which product is covered by the FDA warning?
The advisory names Once Upon a Farm Tractor Wheels Organic Toddler Soft-Baked Bars. The notice does not list lot codes, best-by dates or specific package sizes.
What should consumers do if they have the bars?
The FDA says not to buy or serve the product and to throw away any bars already purchased. It does not provide refund instructions in the advisory.
Where is the product sold?
The FDA says it is sold nationwide online and in stores, including Costco, Target and Walmart. The bars may also be available through Amazon and other third-party vendors.
Has the FDA announced a recall?
The provided FDA notice advises consumers to discard the bars and retailers not to sell them, but it does not state that a formal recall has been announced. It also gives no lot or date information.
What should someone do if a child chokes?
The FDA says to call 911 if other first-aid measures to dislodge the obstruction have failed. For symptoms after consuming the product, contact a health care provider.
Source: fda.gov
